Top 10 Ways to NOT Operate a Fitness Center

   There can be certain red flags at a Fitness Center that can indicate a systemic malaise towards customer service. Recognize any? I certainly do! This is how not to run a Fitness Center:

1. Train your staff to exhibit great enthusiasm and assertiveness when trying to entice new customers to become paying members. Encourage same staff to exhibit obvious apathy and indifference if existing members approach them with concerns or complaints. Make sure the customer gets the message that their issues are 'not your problem' !
2. Employ at least one front counter person with an abrupt, unfriendly persona. It keeps members on their toes.
3. Recruit Fitness Trainers because they have buff bodies without regard for their actual qualifications or credentials.
4. Never acknowledge that there may be a problem with thievery in the change rooms. 
5. When an irate member has been ripped off in the change room,  brainwash your staff to inform them politely with a smile that the Fitness Center is not responsible for lost or stolen items.
6.  Have staff inform the same irate member that it is not your policy to phone the police. Irate member must do it themselves even though the irate member is ready to go ballistic and burst an artery in anger.
7. Permit juiced up members of an outlaw biker gang a free run of your Fitness Center and allow them the same behind the counter access as staff.  (Such an existing hard core muscle head hangout that I know of eventually went broke. Then the building burnt down. Surprise! Surprise! There may have been some insurance claim issues afterwards.)
8. Use your spa services such as the hot tub as leverage to entice new members. Install a discontinued hot tub model that keeps breaking down. Be very lackadaisical and tardy about fixing it.
9. On those rare occurrences where the hot tub is functioning,  ignore the line of accumulated filthy scum around the water line.  Think of it as a natural form of inoculation against Legionnaire's Disease. Cull off the weak and let those with stronger physical immunity live to fight another day!
10. When an exercise apparatus breaks, put an 'Out of Order' sign on it and forget about it. Then it's no longer something that you need to worry about!

   Believe it or not - I have seen every one of the above scenarios during my days in the Fitness world. Buyer beware!
   If you are a Fitness Center manager or employee, always remember that customer service must be a high priority.

Until next time, ..........Keep Fit

Little Bobby Strong
                                         

Soothe your muscles post workout with a hot tub !
It comes with your membership fee !
Oh no! Out of order again! Nice pool, too!

Links
schwabe27.uwmfatloss.hop.clickbank.net
AudienceBuilder.ca
www.fitnwell.com
www.rabbitview.com/rabbitview-crossfit